Uta Jüttner

Practitioner Views on Supply Chain Risk Management

Daniel Dumke — Mon, 18 Apr 2011 11:14:00 +0000

In 2005 Uta Jüttner was researcher at the Cranfield University, UK, especially renowned for several minds working on supply chain risk management, like Martin Christopher or Denis Towill.

Key in understanding this field of research is to make an inquiry into how supply chain risks are managed in business environments. Jüttner first laid grounds for this by some conceptual work, I introduced here a while ago

Methodology

Jüttner used an exploratory, quantitative survey. They selected 1700 members of the UK Chartered Institute for Logistics and Transport (CILT), with a response rate of 8% 137 managers replied to the survey request.

Furthermore six focus group discussions were held, with seven or eight members.

Those methods were used to answer the following questions:

How well are supply chain risks recognized across a network?

What is the current state of practice in SCRM?

What are the perceived critical issues of SCRM implementation?

Figure 1: Industry Position of the Participants (Jüttner 2005)

Participants

Figure 1 shows the industry of the participants, whereas figure 2 shows the position within the supply chain.

Figure 2: Position within the Supply Chain (Jüttner 2005)

Results

The participants in the focus groups emphasized the importance of the network effects of supply chain risk sources. This importance was also reflected in the survey, where there was a statistically significant correlation between the effects of specific risk sources (like the foot and mouth disease outbreak) and the effect on ones own organization, the suppliers and customers. So those risks are not only affecting one supply chain partner, but often the whole network.

The next analysis focusses on the current state of the practice in SCRM – tools an processes, depth of understanding and business continuity planning. Jüttner concludes:

The findings do not reveal whether this leaning towards less formalised processes and tools is caused by a lack of understanding and/or from a lack of time commitment and discipline emphasised in the following quote. […] The results also show that among the organisations surveyed, a joint approach to managing risks does not seem to be widespread.

The research also reveals some critical issues in supply chains, which can be found in figure 3.

Figure 3: Critical Issues in Supply Chain Risk Management (Jüttner 2005)

Conclusion

As in many other studies like this one by Zsidisin, Jüttner’s study shows that supply chain risk practices are mostly understood but not very often used. These issues are also reflected in the open research question, with which the article concludes:

What are the motivators or inhibitors for companies to share risk related information?

Which risks are accepted by companies as shared supply chain risks?

How can the risk performance trade-offs in supply chain strategies be analysed and minimised?

How can the implementation of SCRM processes be organised within and across companies?

Reference:

Jüttner, U. (2005). Supply chain risk management: Understanding the business requirements from a practitioner perspective The International Journal of Logistics Management, 16 (1), 120-141 DOI: 10.1108/09574090510617385

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Managing Strategic Partnerships

Daniel Dumke — Wed, 09 Mar 2011 06:57:00 +0000

Setting up the right partnerships is hard to do. There are multiple levels to the decision with which companies to setup formal relations and how deep this relationship should be? Christopher and Jüttner (2000) develop a framework for managing partnerships. The full paper can be found here.

Introduction

The authors use focus group interviews and multiple case studies to gain insights into practitioners’ experiences.
Several factors are affecting an increasing focus on partnership management: The value chain orientation, rationalization of the supplier base, growing interdependencies and growing focus on the competition of supply chains and not companies.

Framework for Strategic Partnerships (Christopher and Jüttner, 2000)

Framework

The key factors of the framework are: to define a balanced set of relationships, development of an interface structure, cooperation, change management, relationship promoters and monitoring.

Defining a balanced set of relationships
Keep in mind that partnerships are resource-intensive investments, first a company has to define its own strategy. Since the complexity of the network is dependent on number of levels, the existing relationships have to be evaluated: Can I substitute suppliers, buyers, goods? What are our common interest and what are my transaction cost? Christoper and Jüttner suggest, that this should not be done by multidimensional evaluation matrices, but a simple hierarchy to rank the suppliers / buyers may be sufficient. To generate some incentives for new comers this ranking and the generation process should be made transparent.
Developing the right interface structure
The authors argue that the quality of relationship is influenced by the closeness of the parties. There are distinctive types of interfaces which can be used for such a relationship: 1) only buyer / seller interaction (focus on price and margin, few resources invested, large number of relationships); 2) closer collaboration between buying and selling (“account management”); 3) relationship between companies, where there is direct interaction between a range of functions and usually substantial investment in the relationship
Cooperation
Here aspects like information sharing or data accuracy come into play. Also the sensitive parts of partnership are important
Change management
The authors want to point out that the change towards a company which embraces strategic relationships is not an easy one. Therefore managing people through this change is an essential part of partnership management.
Assigning a relationship promoter
To prevent relationship issues a relationship promoter on each side of the partnership is advised.
Monitoring the relationships
Monitoring can be done in a formal and / or informal way. The important point here is not to loose track of what has been achieved and how it was achieved.

Conclusion

Christopher and Jüttner provide a refreshing read on strategic partnership management. Refreshing, because they are not focussed on only one possible way eg. to measure the performance of the chain. They acknowledge that depending on the context a more informal way of measuring might be appropriate as well.

Reference:

Christopher, M., & Jüttner, U. (2000). Developing strategic partnerships in the supply chain: a practitioner perspective European Journal of Purchasing & Supply Management, 6 (2), 117-127 DOI: 10.1016/S0969-7012(99)00038-6

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Supply Chain Risk Sources, Consequences, Drivers and Mitigation

Daniel Dumke — Wed, 23 Feb 2011 09:35:00 +0000

I just stumbled upon one of the articles I already read about a year ago, shortly after I started my research. Beside indication of a future research agenda (see as well here), Jüttner et al. (2003) also explain some fundamental concepts of supply chain risk management.

How to get there?

Jüttner et al. decided to conduct a exploratory study with practitioner interviews and compare these results with a literature review. Four basic concepts for Supply Chain Risk Management evolved from this, namely Risk Sources, Risk Consequences, Risk Drivers and Risk Mitigation Strategies.

Risk Sources

[are] environmental, organisational or supply chain-related variables which cannot be predicted with certainty and which impact on the supply chain outcome variables

So there are three categories for risk sources: Environmental, Network and Organization.

Environmental risk sources may for example be the result of accidents (eg. fire), socio-political actions (eg. terrorist attacks) or force majeure (like hurricanes or earthquakes)
Network-related risk sources unfold from interactions between organisations within the supply chain, examples are: Lack of Ownership (unclear responsibilites between supply chain partners eg. due to increased concentration and outsourcing), Chaos can result from missing trust or badly communicated information, finally Inertia describes a lack of flexibility within the supply chain.
The interviews showed
a consensus that network-related risks are an important and so far neglected source of risk.
Organisational risk sources can be found within one of the participants of the supply chain in focus and can be found within the production factors like labour (strikes), machines (failure), etc.

To conclude: From the point of view of the links within the supply chain, environmental and organizational uncertainties can be seen as risks “to” the links in the supply chain whereas network-related uncertainties are risk sources “of” the links.

Risk Consequences

Risk can have consequences can be measured ex post by the performance indicators used. Ex ante they are contained within the variances of the indicators. Three different consequences can be named:

Financial consequences
Reputation damage
Health and safety concerns

Risk Drivers

Risk drivers further increase the risk experienced by the supply chain participants (examples: competition increases the risk indirectly, outsourcing (increased complexity) has a direct effect on risks)

The major drivers for risk are: focus on efficiency rather than effectiveness, globalization of supply chains, focussed factories and centralized distribution, the trend to outsourcing and the reduction of the supplier base.

Risk Mitigating Strategies

… can be defined as

strategic moves organisations deliberately undertake to mitigate the uncertainties identified from the various risk sources (Miller, 1992)

Conclusion

The results of this article experienced a widespread use and are accepted by many researchers. The definitions mentioned can be used as basis for further research in the supply chain risk management field.

Reference:

Juttner, U., Peck, H., & Christopher, M. (2003). Supply Chain Risk Management: Outlining an Agenda for Future Research International Journal of Logistics Research and Applications, 6 (4), 197-210 DOI: 10.1080/13675560310001627016

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